Replay your driving memories with THINKWARE

From scenic road trips to unexpected incidents, THINKWARE is your reliable companion on the road. We capture every moment so you never miss a thing.

The World's Leading Dash Cam Brand

THINKWARE

At THINKWARE, continuous innovation is our driving force. The name "THINKWARE" embodies our philosophy that "continuous thought leads to continuous growth". Since 1997, we have grown into a global leader in Smart Car IT, serving over 800 cities worldwide with over 5 million registered users.

We pioneered the first dash cam with QHD cameras and ADAS (Advanced Driver Assistance System), gaining global recognition for our technology and design with prestigious awards including iF, IDEA, and Red Dot.

Mission

Open a new world of possibilities for all drivers by providing cutting-edge dash cam technology that enhances safety, security, and peace of mind on every journey.

Vision

Develop products that add daily value to users' lives, combining state-of-the-art technology with human-centric design to create the ultimate driving companion.

Our Core Values

Providing unparalleled peace of mind by prioritizing road safety. Our advanced collision warnings, lane departure alerts, and parking mode features keep you protected 24/7.

Giving drivers the confidence to fully enjoy every journey. Seamless technology integration ensures your focus stays on the road and the experience.

Capturing and preserving vital memories from every drive. Crystal clear 4K recording with HDR ensures your most important moments are never lost.

Setting the industry standard with innovative features. From Sony STARVIS sensors to LTE connectivity, we push the boundaries of dash cam technology.

Contributing positively to road safety through products that truly understand and serve human needs. Every design decision is made with the driver in mind.